Samia Javed, Sumaira Arshad, & Muhammad Rawaha Saleem. (2022). Fostering Parasocial Interaction between Users and Drama Characters through online communities: A Case Study of Ertugrul Ghazi Viewers. Journal of Management Practices, Humanities and Social Sciences, 6(3), 61-73. https://doi.org/10.33152/jmphss-6.3.5